Wild Thang has made an investment of £120K to further enhance its current DTG printing machinery and ensure it continues to strive to deliver world class products and quality to customers.
Andrew Dwerryhouse, Wild Thang MD, said: “Even in these incredibly challenging COVID times it is important to look ahead and continue to make important investments like this that will help us deliver our long-term aspirational growth plans. Even in times of economic uncertainly it’s incredibly important to have that dynamic and continuous improvement mindset because we understand if you are standing still and not adapting then the writing may already be on the wall for any company.
“We decided as a team in order to survive and thrive as a company that we needed to continue to invest for the future. As a company we have a one solution mindset so this really complements the direct to garment equipment we already have in place but increases our capacity to a much more industrial level with the very latest high quality branding technology which of course will complement our large screen print, embroidery and heat transfer departments.”
The investment was partly made in Brother’s GTXpro DTG printing technology. The Wild Thang team undertook three days of training during the installation to further enhance their DTG knowledge.
The first job printed with the new DTG equipment was a T shirt printed for MaxMade who were taking part in a socially distanced Santa dash in memory of Emily Jane Gore who passed away in 2020. The team raised £5,329 with all proceeds being donated to Willowbrook Hospice.