Versatile, timeless and affordable staples

Sophia Fashion Jean (SD055)

For 2019, So Denim continues to push the boundaries of denim, expanding its collection of versatile, timeless and affordable staples. The brand’s new dynamic styles are infused with the detailing customers love, and designed to carry you from work right through to the weekend.

Nail the head-to-toe denim look with So Denim’s stylish new denim jackets for men and women.

A wardrobe essential for any denim fan, the Noah Denim Jacket (SD060) and Olivia Denim Jacket (SD065) each feature classic denim jacket styling, with unbranded shank buttons, and are both available in dark and light blue washes.

With a nod to the high street, other new denim additions include the slim fit Luke Fashion Jean (SD050) for men, and skinny fit Sophia Fashion Jean (SD055) for women. Featuring just the right amount of fading, distressing and creasing, these styles look great as everyday fashion wear or can be worn as part of a modern casual uniform. These new jeans feature cotton/elastane blended fabric, giving excellent freedom of movement and comfort.

Noah Denim Jacket (SD060)

Formal meets casual comfort with So Denim’s fashionably functional new knitted shirts for men and women. Complementing the brand’s range of jeans and chinos, the Oscar Knitted Shirt (SD042) and Anna Knitted Shirt (SD047) are both constructed from a micro pique knit which stretches and moves with your body, allowing you to create a sleek uniform look with a comfortable T shirt feel.

Another exciting new style for 2019 is the unisex Frankie Bomber Jacket (SD070). With its street-smart iconic bomber styling, this jacket is a fashion wardrobe essential, made from water and wind resistant fabric with an easy-access embroidery zip in the lining for easy decoration.

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