See TheMagicTouch in action at P&P LIVE!

C711WT_WOW_PCPROTheMagicTouch in the UK introduces innovative and unique transfer solutions that offer users new sales and marketing opportunities. The company for the past 25 years has developed affordable transfer products covering most aspects relating to garment and promotional product decoration.

This year under TheMagicTouch brand the company introduces newly developed transfer papers for both textile and non-textile applications, both incorporating and fully compatible with the white and traditional toner-based printers. The entry-level CMYK printer enabling transfers for hi-vis clothing, eco bags, T shirts and a host of other products are available for the first time below £350, making it possible for anyone considering the digital transfer option as an almost risk-free decision.

Under the company’s DyeSubMagic brand comes the introduction of the new Sawgrass 24in sublimation printer with its eight-colour configuration. This fully integrated sublimation solution offers up to 1440×1440 resolution for unbelievable image quality and speed together with considerably lower cost per copy than that of any existing desktop machine. This larger print sized option also compliments the introduction of UV certified coated Aluminum HD Metal available up to A1 size for both indoor and outdoor environments.

The innovation continues with the existing White 123Flex currently sold under the MagiCut brand having been improved with an additional embossed effect being applied to the hot-melt side of the garment vinyl during the manufacturing process to make it easier and quicker to weed.

Garment decorators need to consider TheMagicTouch as the ‘new sales person’ enabling personalised samples to be given evaluation by both existing and prospective clients. Target marketing of personalised samples combined with a timely follow up results in new orders and improves product awareness. This type of positive contact with clients is very rewarding and assists in building improved customer profiles and enables their full potential to be realised.

TheMagicTouch can be found on stand G60 at Printwear & Promotion LIVE!

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