Following a long period of research and development, Screenworks introduces its latest product – a fully sublimated softshell jacket.
The recently created Inspired Division will be in charge of customising the jacket. Using sublimation, corporate designs, artwork and striking photographic images can be printed directly across the fabric using heat, and with Pantone colour-matching the garment is spot on to match clients’ exact brand requirements. Following printing, the jacket is then constructed and stitched together to create the final product.
The new jacket is gender neutral, responding to client demand and fashion industry trends. Made from high-quality fabric that delivers four-way stretch it’s extremely comfortable to wear.
Reshma Rajendran, head of product development, said: “A microfleece lining, along with the shower resistant and windproof qualities in the jacket are ones that a customer would expect from an item they invest in, so it’s great to be bringing this product to market.”
The jacket is available from 100 pieces.