The organisers of Merchandise World have reported that a record 1,599 distributor visitors attended the exhibition on Wednesday, February 12 and Thursday, February 13.
This figure was over 18% up on the exhibition last January. Visitors included distributors from as far afield as Ireland, Scotland, Europe and even the USA. In addition to this, 218 exhibitors from across the UK and Europe were in attendance.
The winners in the MW Promotional Product Awards were presented with their awards at the show, and all finalists and winning products were displayed on the BPMA stand. The new ECO World stand was a highlight with birdsong intriguing visitors as they looked through the eco items from a large proportion of the exhibitors. This, alongside many new and hot products featured throughout the show hall, ensured that the visitors discovered plenty to sell in the new year.
Another highlight was the BPMA Awards Dinner on the Wednesday evening, where around 450 guests were able to celebrate the awards winners and enjoy the excellent and entertaining host, ex-England and British Lions rugby player, Martin Bayfield.
Merchandise World will next place on Wednesday, September 9 at the Marshall Arena, MK Stadium, Milton Keynes and on Wednesday, January 27 and Thursday, January 28, 2021 at the Ricoh Arena, Coventry.