Product offering increases by 50% in 2018

Following on from Absolute Apparel’s move to its new 150,000sq ft distribution centre, the distributor will be offering over 600 styles from the industry’s favourite brands and will be launching an exciting, new exclusive brand for the UK market.

Stedman Collection

Absolute Apparel is proud to become a full-line distributor of the Stedman Collection.

Alongside the established high-quality basics, the Stedman Collection offers the Active performance and Stars fashion lines.

These products are manufactured with innovative fabrics and fashionable styling to create a premium range. The Green Urban range of organic T shirts now includes the ST2020 Classic Organic T – a sustainable and affordable eco-friendly option which is sure to be a big hit. The Active Outdoor range also offers on trend jackets for retail such as the new ST5350 Active Biker Jacket for Women and the ST5280 Active Pilot Jacket for men.

Introducing 68 styles from Atlantis Caps

Atlantis Caps

Absolute Apparel has become the UK’s exclusive distributor for Atlantis Caps, Europe’s most popular headwear company.

This exciting brand offers excellent quality headwear for all applications, from premium retail products destined for the high street, to great value headwear in a wide colour-palette for promotional use.

Alongside staple headwear products, the range includes fashionable vintage and distressed styles such as the Cargo Cap, rayon-blend fabrics for unique colours (Loop Cap), and sportswear melanges such as the Mash-Up Cap.

The brand also offers a true bespoke service to help bring your creative ideas to life. With the ability to create any existing or custom silhouette in fabrics/styling of your choice in just 35 days – with MOQs from just 288 pieces.

With an initial line up of 68 styles available at a competitive price, Atlantis Headwear is sure to become an industry favourite for bespoke and stock headwear.

Casual Classic

The ever-popular Casual Classic brand now includes the much awaited CR1500B Classic Ringspun Youths T (150gsm) and the CR1800 Premium Ringspun T (180gsm).

The new Premium Ringspun T is a high-quality product which is perfect for fashion and retail. Manufactured with a fine knit gauge and a super soft handle to allow for clean and professional decoration.

17 new Russell styles including the R040M & R040F Smart Softshell

Russell and Jerzees Schoolgear

2018 will see a deeper holding of the Russell range with an additional 17 styles across the corporate, workwear and school wear sectors.

The workwear offering now includes the durable R001M Polycotton Trousers, R002M Polycotton Twill Shorts as well as the feature packed R015M Heavy Duty Trousers and R018M Workwear Softshell Jacket.

Absolute Apparel will also be stocking the HD Tee for men (R165M), ladies (R165F) and kids (R165B). The HD tees are an excellent addition, made from a perfect blend of polycotton for crisp and clear sublimation printing.

Great additions to popular brands

Absolute Apparel has increased its offering from the industry’s favourite brands for 2018 with new products from Fruit of the Loom, Gildan, Regatta and Dickies.

The Absolute Apparel range sees the addition of a deep black opal to the fleece range as well as to the popular AA550 Cotton shopper bag.

Fruit of the Loom is expanding upon the success of the Original T range and will now be offering the fabric in long-sleeve and v-neck variants for 2018. In August 2017, Absolute Apparel launched the popular high end Premium Ringspun T-shirt for men (F61422) and ladies (F61424); 2018 will see new colours for these styles, taking it up to 15 colourways.

The Gildan range will also see an expansion in colourways and larger sizing on offer for more styles. 2018 will see the introduction of the new GH000 Hammer Tee, a dense knit heavyweight ring spun T shirt at 200gsm.

Greater capacity, greater service

Absolute Apparel has built their reputation on consistently providing industry leading service for all customers. The recent move to the larger premises has led to even greater levels of efficiency and an externally accredited improvement to an unrivalled 99.89% accuracy rate. Proud to be a volume specialist to the industry, Absolute Apparel will steadily increase their stock holding as they grow into the new distribution centre. 2018 will also see further improvements to backend IT and a new website for an even smoother customer experience.

www.absoluteapparel.co.uk

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