Fruit of the Loom has fresh new styles for 2016, with a particular focus on colour, performance and originality.
These new styles include an expansion of its Fruit Active Performance wear range across men’s ladies and kids, plus the iconic Original T now has complementary styles for ladies and kids too. And as you would expect from the colourful brand, it has introduced a whole host of colours across its ranges.
Fruit’s legendary Original T is the staple T shirt for volume promotions, but until now was only available in men’s/unisex sizes. Now the brand has launched specific ladies and kids styles, so no matter your age or gender, now there’s an Original T for everyone.
The colour palette has been extended too with burgundy and yellow added to the range. This brings the total colours available to 21, ideal for every type of volume promotion from tourism to corporate giveaways. Great news too is that all colours are available across men’s, ladies and kids, so that when you need a completely co-ordinated look, Fruit of the Loom can deliver.
Designed for decoration, the fine knit gauge gives enhanced printability making it a great T shirt for all types of embellishment.
All sizes have a fabric weight of 135gsm for white and 145gsm for colour. The Men’s Original T comes in sizes S-2XL, the Lady-Fit Original T in XS-2XL with shaped side seams for a flattering fit, while the Kids Original T starts at age 3-4 years and goes up to 14-15 years, so it’s perfect for young teenagers too. A new brochure is now available showcasing all colours and styles.
The brand’s Performance Ts were introduced in 2013 and have proved incredibly popular with more vibrant colours added in 2014. Now Fruit of the Loom has taken the range several steps further introducing vests, polos and shorts in the same superb moisture wicking fabric.
Designed to perform, only the highest quality fabric is used to make Fruit of the Loom’s Performance range. Every garment is constructed from 100% textured polyester (140gsm), with Cool Wear technology to ensure the wearer stays cool, dry and comfortable. The entire Performance range is perfect for sublimation and screen printing, providing a multitude of branding options for men, ladies and kids, with excellent print quality results.
Kate Morris from Fruit of the Loom said: “Our Performance Ts have proved a real hit with customers and the expansion of the range will be welcomed by many. Whether it’s an early morning gym session, after school running club or Sunday football, these hard working, stylish garments are perfect for individuals and teams looking to feel confident and stand out from the crowd.”
100% polyester is increasingly specified as a workwear item, where physical activity or a hot environment means comfortable, moisture wicking fabric is a must. The Fruit Activewear T shirts and Polos are ideal for this environment with T shirts and polos in both men’s and ladies styles.
The new men’s Performance Shorts are available in four colours, white, black, red and deep navy while the Performance Polo and new Lady-Fit Performance Polo come in five colours; white, black, red, royal blue and deep navy. You can find the men’s and ladies Performance T-shirts and Vests in nine colours, the same five colours as the polo plus fuchsia, azure blue, lime and bright yellow.
Kids don’t miss out either, with the Kids Performance T available in the same nine colours as the adult versions and the new Kids Performance Shorts in the same four colours as the men’s Performance Shorts.
Men’s sizes range from S-2XL on all garments except the Performance Polo which goes up to a 3XL, while ladies sizes are XS to 2XL and Kids 3-4 years right through to 14-15 years.
A new brochure entitled Fruit Active is now available showing all colours and styles. You can also grab yourself the new Your Colour, Your Choice leaflet which details additional colour options by style. You’ll find more complementary colours this year in a whole host of ranges including Hooded Sweats, Lady-Fit and kids Polos, the Performance and Original T ranges as well as a plethora of Valueweight styles. The handy colour guide is pocket sized so it’s easy to keep around.