Resolute has added sublimation to its Premium Ink range, a new superfast DTG printer to its Green Button DTG systems and will exhibit at its first virtual trade show, Innovate 2020 in October.
The sublimation market has been on Resolute’s radar for many years. As most will already know, Resolute like to keep things close to home and where possible sell products made in the UK. The addition of sublimation ink to its Resolute Premium Range is no exception, the made in the UK product is actually made by Resolute and sold under its trademark Resolute Ink. With growing concerns about shortages of inkjet products due to COVID-19 restrictions and a possible no deal Brexit, products made in the UK benefit from a more reliable source and a stable competitive price. Only a few weeks ago Resolute started to manufacture its own brand of IPA wipes as the normal supply dried up, only to reappear fives times the price. At just £12.99 for 100 IPA wipes in a ready to use tub, Resolute’s online customers have enjoyed an uninterrupted supply at the same price since the beginning of COVID-19.
Resolute’s new and existing products will be launched and demonstrated in the first virtual trade show, Innovate, starting October 15, along with its Green Button DTG systems. Just like a physical trade show, visitors must register to enter and can then enjoy the products of all the vendors from the UK, Europe and further afield. The normal Resolute show team will be on-hand to manage the virtual booth and answer any questions via video chat, they will also be able to offer live equipment demonstrations. Visitors to the show will also benefit from unique discounts offered just like any other trade show, but from the comfort of your own home or office and with no risk of losing out because of COVID-19 restrictions. This new kind of trade show is set to have a calmer atmosphere with no queues at the booth when you want to ask questions or see a demo. Resolute is however, keeping one new very exciting product up its sleeve to launch at Innovate, it’s definitely worth registering and visiting the Resolute booth during the two-week show, if only to see what is about to hit the DTG market.