Printwear & Promotion The Total Promotional Package
The exhibition for the print industry drupa, has once again invested in top-class knowledge transfer through its five special forums.
The drupa Cube is one of these and this year the slogan of ‘educate, engage, entertain’ has been selected to represent the broad spectrum of content that can be enjoyed.
World-renowned speakers are set to create a buzz with a visionary range of topics. Best-selling author Michael Gale and internationally renowned designer James Sommerville will also contribute to the top-class programme with keynotes.
Over 40 sessions will bring participants up to speed with the global megatrends that have already left their mark and are on course to shape the future. In this respect, digital transformation continues to play a significant role. The focus will be on innovative web-to-print and packaging technologies, the potential of a platform economy with more diversified sales channels and new collaboration models, as well as the changing expectations of connected customers in a social media culture – to the backdrop of the industry’s growing sustainability and circular economy obligations.
Sabine Geldermann, director drupa and global head print technologies at Messe Düsseldorf, said: “Our primary aim is to put as many ideas as possible out there that participants can successfully implement in their own companies. We want to offer a programme that meets their actual needs.”
drupa Cube will take place for the entire duration of the exhibition from June 16 to 26.
