Direct Corporate Clothing reports strong growth

Nick Atkinson, corporate and communications director and Sam Sohal, joint managing director
Nick Atkinson, corporate and communications director and Sam Sohal, joint managing director

Direct Corporate Clothing (DCC) has posted a 22% increase in turnover following a number of high profile contract wins.

In the year to October 2016, Birmingham-based DCC recorded turnover of £26.5m compared to £21.7m for the same period in 2014-15. Over the same period, staff numbers increased from 100 to 120.

The company attributed its growth to new contracts with companies including Balfour Beatty and Geo Amey alongside increased spend from existing customers.

Earlier this year, DCC acquired Leeds-based The Business Wear Company. The move saw Nick Atkinson return to the DCC board to head the company’s corporatewear strategy.

DCC recently hired Helen Woodall as head of purchasing to lead a team of 12 people that manages the company’s extensive worldwide supply chain.

Nick Atkinson, corporate and communications director at DCC, said: “We are delighted that our focus on customer service and high quality garments has paid dividends with an excellent set of financial figures.

“We work in partnership with some of the country’s biggest operators to design and manufacture workwear, PPE and corporate wear that is reliable, practical and innovative.

“Our state-of-the-art warehouse and digital ordering system ensures that customers’ service and product expectations are exceeded and stock is always available at short notice as required by their workforce.”

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