CHOICE predicts a great year in 2017

Niels Karlowsky introduces the new looks for 2017
Niels Karlowsky introduces the new looks for 2017

Back in November the CHOICE brands invited guests to JCK Holding’s premises in Quakenbrück, Germany, to see what new products are to come in 2017.

During the visit to the showroom, guests had the opportunity to get up close and personal to the 2017collections from James & Nicholson, Myrtle Beach, Fare, Halfar, Karlowsky Fashion, MBW and SND.

In 2017, the collections from James & Nicholson and Myrtle Beach are bursting with life and trend-conscious.

James & Nicholson has a jacket for every occasion, whether that’s a stylish business look, a jacket for cool city style or a light promotional jacket for a festival. Nothing is left out.

Myrtle Beach’s range of beanies, shawls, scarves, caps and hats has also been expanded for 2017.

Karlowsky Fashion’s in-house brand’s Karlowsky Pure, Karlowsky Passion, Karlowsky Andmore, Diamond Cut and Rock Chef combine passionate and individual designs with the highest quality standards.

The popular Bistro Apron Basic from the Karlowsky collection sees an expanded colour rang, with the addition of anthracite, red and navy. The new Basic apron is equipped with an adjustable bib band and an optional pocket. In addition to the varied colour selection, its exceptionally soft fabric provides unprecedented quality and pleasant wearing comfort.

Rock Chef’s new matching boots with refined details such as an embossed logo and the unmistakable Rock Chef design are also available with immediate effect.

Another highlight of the day was the tour of the in-house laboratory. Guests had the opportunity to watch the testing of products from the CHOICE range and ask plenty of questions.

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