More than 100 party-goers helped to celebrate the British Promotional Merchandise Association’s (BPMA) 50th anniversary with a cruise down the Thames.
The association was founded by Samual Raymond ‘Nobby’ Clarke from Prestige Group in 1965, following a visit to Chicago where he attended the National Premium Sales Executives show and came away inspired to set-up a similar association in the UK.
It was originally called the British Premium Manufacturers Association, with its base at the Prestige Group headquarters in Holborn, London. The name was changed when Bob Essery, sales manager at Arthur Price of England became chairman, to allow premium travel, merchandise company’s who did not manufacture in the UK to join.
Chairman Matt Franks said: “50 years old and still going strong! It has been an honour and a pleasure to be involved with the BPMA in this, our anniversary year and it’s fitting that we are marking the occasion by bringing together so many of our members to celebrate together.”
Gordon Glenister, director general of the BPMA commented: “Hitting the 50 year milestone is an amazing achievement for any organisation especially given the changes in the promotional merchandise industry.”