2017 takes its hat off

B59
B59

Beechfield has been in the headwear industry for over 20 years and, in turn, brings with it a wealth of experience in designing, manufacturing and supplying brandable headwear.

The range now includes more than 130 expertly created styles in over 100 colourways. 2017 will see the launch of five carefully crafted cap designs, packed with on-trend pastel palettes, as well as contemporary classic colours and traditional styling.

Beechfield’s passion is designing and making the best brandable headgear on the market, and, in 2017, it is proud to present its best collection yet.

Heritage headwear lovers will thrill to the refined fabric and classic lines of the new Authentic Baseball Cap (B59). Pastel colourways set the tasteful tone for their retro-inspired Low Profile 6 Panel Dad Cap (B653). Fashion meets technical performance in the stylish and weatherproof Outdoor 6 Panel Cap (B187) and a new heavyweight favourite in the form of the Low Profile Vintage Cap (B655), a pigment-dyed delight, answers to the growing demand for distressed-effect headgear.  To guarantee you are truly on-trend in 2017, however, look no further than their Jersey Athleisure Baseball Cap (B677) – a new headwear design that’s steeped in retail appeal.

Heritage roots

The resurgence of timeless classics has heavily influenced Beechfield’s new creations. Vintage inspired styles are now very much at the forefront of fashion and, ironically, reminiscent of the brand’s early years. Retail trends are nothing if not cyclical, with the re-emergence of Beechfield’s heritage roots into modern day trends.

One constant, however, has been the Original 5-Panel Cap (B10), featured in Beechfield’s first ever catalogue and is, to this day, one of the brand’s top selling products and a great promotional piece. Roger McHugh, managing director at Beechfield, states that it is one that has been imitated but never bettered, and continues to grow with the addition of the much sought-after magenta colourway to its ever expanding colour palette, taking its total to 26 contemporary, classic shades.

Firm favourite and industry standard, the Original Cuffed Beanie (B45), has also expanded its colour palette with an additional ten new fashionable hues, reflecting current market demands and increasing its tally to an impressive 46 colour variations.

An injection of colour

As well as the B10 and B45 increasing their colour portfolios, a further 13 Beechfield styles have seen an injection of colour into their designs. Ranging from on-trend pastel additions of pink and blue to the B417 Arosa Fur Pom Pom Beanie, to the new, vibrant fluorescent tones of the B900 Morf Original and traditional shades of bottle green, burgundy and classic red to the expanding SKU collection of the B425 Heritage Beanie, now available in 19 colours.

As if the exciting, new styles for 2017 and fresh, new colourways were not enough to whet your Beechfield appetite, the brand also recently launched a set of new, daring, bold, vibrant, chunky knits which debuted in its Autumn/Winter 2016 collection and are available now.

Comprising eight unique and cool designs, complete with unrivalled quality, these knits strike the perfect balance between cutting edge fashion and practicality.

The Glencoe Beanie (B429) attracts with its vintage style and superior hand-feel.  This heritage inspired design is the perfect all year round accessory, with the multi-colour fleck injecting added appeal to its five cool colourways.

B429
B429

Also launched as part of their Autumn/Winter range was the Aurora Pom Pom Beanie (B484), with its sumptuous hand-knitted feel enough to soften the harshest of critics.  Its contemporary colour palette certainly doesn’t disappoint, with four, on-trend colourways; it benefits from a super soft thermal band and large tonal pom pom, cementing its status as that must have winter accessory.

Adding value

All of the new styles courtesy of Beechfield benefit from a TearAway label for ease of re-branding, emphasising the ‘Retail Ready’ concept adopted by the company. The brandable nature of the products adds value with the endless decoration and brand personalisation opportunities available, while still maintaining an attractive price for the end consumer. The beauty of Beechfield’s headwear and accessories is its versatility and their creations are such that they can be marketed and sold as blanks, or decorated as you desire.

Think headwear. Think Beechfield.

www.beechfield.com

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