Two new senior appointments reflect Goldstar’s continuing investment in growth

Diane Anderton and Annouchka Birch have joined the team at Goldstar in two newly created positions to help the business further its expansion.

Ms Anderton has joined Goldstar to support new product development and marketing and Ms Birch has taken up the new position of field sales manager UK.

Ms Anderton brings 24 years industry experience including 14 years on the distributor side and the last 10 years in the trade as sales and marketing director with SPS.

Colin Loughran, general manager of Goldstar said: “Diane will be a great asset to us as we take our business forward. Her proven creativity, design and new product development experience, as well as innovating existing products and bringing new products to the industry, will be highly valuable.  What is more, her confidence to push boundaries and industry thinking is perfectly aligned with the Goldstar philosophy. Her vast knowledge of the trade / supplier industry will be put to great use in her new product development and marketing role.”

Ms Birch joins Goldstar after two years as corporate sales director at T-Print. Altogether she has been in senior sales roles in the promotional merchandising and clothing sectors for more than eleven years, including seven years with PF Concept UK.

Mr Loughran added: “Annouchka’s superb sales record and vast experience are just what we need as we strive to capitalise on the growing demand for our products. She is an excellent addition to our UK and Ireland team.”

These are just the first of several extra positions that have been created that will increase Goldstar’s staff to 40.