TheMagicTouch gives hip flasks a new lease of life

TheMagicTouch introduces a perfect Christmas and indeed an all-round personalised gift application using its established white-toner transfer process.

The traditional hip flask has for many years been popular within the traditional B2B markets with the personalisation part normally being taken care of with engraving. However, today the product is given a new lease of life and can be produced with full colour personalised images, logos and messages using a transfer that takes less than two minutes to complete.

The process is simple, transferring the image or design to a PU leatherette wrap using a traditional heat press. The printed self-adhesive wrap is then applied directly to the stainless steel flask.

Jim Nicol, managing director, said: “These offer great potential in many different markets including most adult sports, hen and stag events and of course the existing B2B market. With the unit cost of the finished printed item costing less than a high street cappuccino it puts a great value for money into the market of personalisation.”

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