Printwear & Promotion Live 2012 was chosen by regular exhibitor, YES Ltd, to launch a new range of machines from world renowned manufacturer SWF and the response from visitors was terrific.
Roy Burton, managing director, said: "In the past, Printwear and Promotion, or Printwear & Promotion Live as it is now called, has been a good exhibition for us and this year was no exception.
"It gives us the opportunity to meet new prospective clients and it is also a great venue for meeting up with our loyal customers. As a business we know how important feedback is so we thought it appropriate to give the organisers our own feedback for their 2012 event." John Paul Burton, sales director of YES Ltd said: "Printwear & Promotion Live is always good for us but this year just seemed even more so. I think visitor numbers were up but that is not the key point.
"We found that this year the quality of the visitor was really good with the majority visiting for a positive reason.
"The number of genuine enquiries and sales from the show was definitely up over previous years and the new K Series Dual certainly attracted an increased level of attention and rightly so as it sets new standards in production." According to YES Ltd the K Series Dual boasts a combination of technologies that amalgamates the best of two earlier, ground breaking, models the K Series and the Dual, making it a unique embroidery machine.
When the Dual was launched it certainly set tongues wagging as, for the first time, it was possible to embroidery two different patterns and/or products on the same machine at the same time.
The K Series, however, addressed different areas of development, as it included new approaches to how the thread is carried to the needle, how the embroidery frame (pantograph) moves and, most importantly, how the machine handles long stitches.
There were also a host of other Śnew bits' under the bonnet but it is the latter that was to have a significant effect on production.
All machines slow down when the machine is handling long stitches but on the K Series SWF managed to firstly increase the lower speed and secondly change how and when this operation started and stopped.
Both of these machines achieved new goals in their own right but by combining them, SWF have developed a machine that combines the best of both resulting in not only increased production but also improved flexibility.
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