Its latest update shows the American company reduced its water, steam and electricity usage per pound of finished T shirt fabric in fiscal 2010, and cut landfill waste by 25%.

Anvil's textile facility also used 10% less production water – equivalent to saving around 60m gallons – as a result of changes made in dye/bleach recipes and reuse of cooling water. The company has set the goal of reducing water per unit produced by 20% by 2020.