The biggest urban item to feature in the printwear and promotion marketplace is undeniably the hoodie - and it’s showing no signs of diminishing in terms of popularity.

With a background originally in US hip-hop culture, a take-up by the whole surf/skate culture and subsequently the sports sector, the hoodie has now successfully crossed the border into mainstream clothing and is a true wardrobe staple for many.

Finden+Hales have recognised the appeal and advantages of the hoodie and translated them into a range of teamwear styles for adults and kids alike. Their hoodies are more practical than a sweatshirt; the deep and double layered hoods providing extra protection from the elements whilst keeping the wearer as warm and comfortable as they would in a traditional sweat.

The new Piped Hoodie (LV336) is a variation on the best selling Contrast Hoodie (LV335) and features the same soft and smooth fabric and raglan armhole styling for ease of movement - but has a sporty white piped detail instead of a contrast panel. It’s this added design and contrast detailing that sets the brand apart and gives the customer a potential perfect match to their needs. Indeed, the brand are finding that customers are positively welcoming being shown something different and recognising the advantages of standing out from the (plain hoodie) crowd.

If the weather ever gets any warmer, then the sleeveless hoodie (style ref LV505) is a great option. Already popular with boxing and martial arts clubs alike due to the fact it’s lack of sleeves allow extra freedom of movement, it’s also a great choice for layering over T shirts.

For more information contact PenCarrie 0800 252 248, Ralawise 0800 212 180 or Prestige Leisure 0800 652 1234, visit www.findenandhales.com or call 01577 861555.

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