Ticking all the boxes is key to Jerzees Schoolgear maintaining its position as a brand leader within the schoolwear market but perhaps it's our choice and lifetime value boxes that are particularly key to the schoolwear market in 2010.

Choice

If you think that Jerzees Schoolgear is all about sweatshirts and polo shirts for primary schools then think again.

Yes, we may be best known for our 762 sweatshirt and 539 polo shirt - both icons of the industry - but if you've not checked out our fleeces, knitwear and jackets, catering for tiny tots through to strapping sixth formers, you're in for a treat.   

And as well as offering a choice of jackets to suit all ages, tastes (and weather) we believe our soft shell jacket goes one step further and introduces a new, contemporary alternative to the school blazer - with shirt and tie or polo shirt there is no denying that the class of 2010 look the part.

Lifetime value

We become better value every single week. A playground is no place for a weedy pair of trousers or a poor quality sweatshirt. It will always end in tears.  Such is the fate of cheap schoolwear - the more often that you have to replace cheap clothing the pricier it becomes.

Also to be avoided is the kind of cheapness that can only be achieved at a terrible cost - namely the exploitation of poor workers or the environment.

Our policy is to achieve value through quality. The longer our clothing lasts, and stays looking good, the better value it becomes.

All Jerzees Schoolgear garments can be viewed on the brand website.

For more information on any products, to order brochures or to provide feedback please contact your local distributor or e-mail info@russelleurope.com; website: www.jerzeesscholgear.co.uk

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