This fashion inspired hooded T with self fabric hood features a taped neckline for comfort and comes in White, Black, Heather Grey, Navy and Light Graphite colours.  It marks the start of a new trend combining long sleeves with hoods, in lighter cotton material.

Also available in a ladies style the F61198F Lady-Fit Lightweight Hooded T-Shirt features a lightweight fabric with 125gm/m2 (White) and 135 gm/m2 (colour) with feminine fitted shaped side seams for a modern fit.

According to the company's Jill Granger, the trend in women's tops sways towards the need for elastane, for example the Mantis M62 Womens Raw Racer-Back Vest contains 95% cotton and 5% elastane.

Elastane is important in the vest as it allows the garment to "fit where it touches", making it a popular choice for women and the stretch 360° Jersey material makes it the ideal active wear choice. It features a raw edge with ‘silky' cover stitch finish to neck, armhole and racer-back along and a longer body length. Mantis who specialise in women's, men's and children's clothing are a new brand to the I.S.Enterprises portfolio.

Commenting on other fabrics that are in demand for ladieswear, Jill says: "Lycra is proving very popular; this is due to its stretchy properties which offer the user slight expansion rather than ‘fitting where it touches'.

"Customers are looking for durability in the fabric they choose; the F63212F Lady-Fit 65/35 Polo for example, guarantees to perform at a 60 degree wash temperature. It represents excellent value for money as it is a long-lasting and hardwearing garment.

"Baby pink is proving extremely popular, and this is reflected through all manufacturers' ranges. Camouflage and urban trends are expected to increase which reflects the current street wear trend in the retail market."

An example of this is the Result RC59 Urban Camo Cap in pink, which is proving to be a ‘must have for buyers.

I.S.Enterprises has noticed an increase in the demand for women's T-shirts.

Best sellers include tighter fitting tops such as the F610646F Fruit of the Loom Lady-Fit Value Weight T-Shirt, a 100% cotton T-shirt with a feminine fit, shaped side seams and a shorter body length. The Gildan Ladies Ringspun T-shirt G64000L, a 100% Cotton Pre-Shrunk Ringspun Jersey is also proving popular.

Contact I.S.Enterprises on 0800 328 3868; www.isenterprisesintl.com

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