Almost all the major players on the High Street now offer a Fairtrade range. But just as vital is the commitment of the original fair trade pioneering companies working in the ethical sector, companies which exist to benefit farmers in developing countries.

Alo, a collection of women's and men's performance apparel is named after Air, Land and Ocean. The line is both stylish and functional and features performance-driven fabrics, fashion-forward colours, dynamic details, technical features and sport-inspired design. The collection was designed with active individuals in mind.

In addition to its basic line of 100 styles of sportswear and accessories in over 88 colours, Anvil´s anvilOrganic, anvilRecycled, and anvilSustainable brands have made it a leader in the sustainable apparel industry and recently ranked the 6th largest organic program in the world by the Organic Exchange.

B&C offers a modern and totally customisable range of T shirts, polos, sweatshirts, shirts, fleeces, jackets and accessories - all designed to emphasise brands. 

Promotional bags and headwear in certified organic cotton fabrics are central to the new Eco-Option sub-brand from Beechfield Brands.

BTC activewear has run the EarthPositive range of organic apparel since inception and for 2009 has added to this unique collection.

For the first time this year, The Co-operative Clothing is offering 100% Fairtrade Certified Cotton garments from stock.

Waste education teams in Oxfordshire and Northamptonshire have been kitted out with uniforms that reflect their commitment to care for the environment. The garments have been supplied by Cotton Roots, whose slogan is "corporate clothing with moral fibre".

The hooded top company has increased stock of its 100% Fairtrade hooded top. The W15 Fairtrade hoodie is made from 100% Fairtrade cotton and is licensed by the Fairtrade Labelling Organisation.

The new Myrtle Beach style represents the whole corporate culture as shown by the specially created logo Green Beach. It stands for the organic and recycled products with which Gustav Daiber GmbH especially campaigns for environmental protection.

Epona are a leading supplier of Fairtrade promotional clothing and since 2005 their whole range has been made using Fairtrade certified cotton.

Evan Lewis, director, Everything Environmental, reckons some people can be a bit green when it comes to environmentally friendly give-aways. He explodes some long-held myths about the promotional merchandise market's green products

Alison McKenzie, Fruit of the Loom's European brand director, explains the background to the company's move into organic cotton apparel and what the new products bring to the promotional wear portfolio.

I.S. Enterprises offers a range of organic T shirts suitable for a variety of promotional activities.

The company handles a number of different clothing and apparel brands including, Fruit of the Loom, Gildan, Jerzees, Kustom Kit, Mantis, Quadra and Result jackets and headwear.

Madeira's philosophy has always been to take great responsibility for employees, the natural world and eco systems, from high standards of production with the best of conditions for workers to raw materials from only accredited suppliers - all resulting in the best threads, produced in highest consideration for the environment and the end user.

The organic cotton used in Mantis World's Tender Loving Clothing (TLC) range, is certified by accredited agencies EcoCert and BioInspecta.

With so many products to choose from, it's so hard to get yours noticed. Okarma can help. Not only is its selection of clothing and accessories easy-to-wear, stylish and great looking, it also comes with an added bonus: organic cotton. None of the cotton used in Okarma garments has been treated chemically, making it purer than conventional cotton. This also means that the growth of organic cotton avoids pollution, as well as spiralling debts for farmers.

Orotoro have been in the wholesale market for just over a year and despite the economic downturn we have seen a rapid growth in sales and expanded our range. 

PenCarrie has stocked Okarma's full range of 100% certified organic cotton goods (including clothing and accessories) since the brand's successful launch in 2007. The company also stocks the entire collection of Fairtrade garments from funky fashion brand Wombat, which has its own dedicated following. Eco-clothing from other respected brands is also available, including the new Fairtrade cotton apron from Premier and, from Result, some high visibility jackets made from over 25% recycled material.

A recent survey by GlobeScan suggests that despite the economic downturn, support for Fairtrade is on the rise with UK sales of its products increasing in 2008 by 43% compared to figures in 2007. But consumers also have higher expectations when it comes to the social, economic and environmental responsibility of the retail outlets they choose.

Most brands in the Prestige Leisure collection are Öeko-Tex Certified and committed to protecting the environment.

As a distributor Prestige Leisure UK Ltd are pleased to offer customers an ethical choice, including organic and Fairtrade garments.

Ralawise are pleased to offer top brands who provide environmentally friendly products to meet increasing demand in this niche market.

For 2009 UKL created a whole section of their brochure dedicated to Organic, Fair Trade and Environmentally Friendly products.