The opening ceremony marks the end of a 12-month refurbishment programme, which has turned the site into a purpose-designed rapid-response distribution and customer support centre.

Adjacent to the Midlands' motorway network the site now houses over a million pairs of pex socks and tights, including the UK's largest stock of specialist back to school hosiery and an extensive collection of children's and babies' fashion hosiery and clothing. The opening was attended by pex staff and their families from around the UK and Eire including its national sales force and customer support teams.

Commenting on the opening John Norton said, 'In just 12 months the pex team has successfully worked through a change in premises, a major refurbishment and an MBO. The support of our staff and customers has been tremendous and the official opening has given us an opportunity to thank all those involved.'

He added, 'We are extremely excited about the future and are planning a number of initiatives that will make us ever more effective on behalf of our customers. To this end we recently launched our new back to school brochure, a new extended pack option and are continually adding new product to our offer.'

Pex returned to UK ownership in 2004 after a successful management buy out, MBO, led by John Norton, who as general manager had spearheaded the brand's dramatic return to profitability over the past three years. John Norton acquired the company in partnership with senior chartered accountant Jim Kirkman, who is now its financial director. For more information please contact pex on 0116 286 1616.

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