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How to wow your customers
Published:  01 May, 2007

This year sees the introduction of yet more innovative and revolutionary products, application and marketing ideas from TheMagicTouch.

Undoubtedly the most significant of these is the launch of the WOW transfer paper, says the company. Developed over the past two years, the patented process enables users to produce full colour images, logos or text for application to garments and textiles regardless of colour or composition.

“Benefiting from the quality of the laser printer, durability of transfers is outstanding, with an easy process that, crucially, involves no weeding or cutting,” says TheMagicTouch.

And, for the first time in the company’s history, a new colour printer has received a five star rating for all transfers papers from TheMagicTouch.

The new TMT/OKi enhanced digital A4 colour printer delivers up to 20ppm, giving real production capabilities, claims the company, and can also be used for plain paper copies for flyers, newsletters and general B2B graphics.

“The new pulverised toners give outstanding durability on all transfers, helping to raise the profile and acceptability of the process in the retail sector,” it adds.

Investing in TheMagicTouch enables companies to increase profitability while keeping costs under control, it claims.

“Using TheMagicTouch gives you the ability to target customers with personalised samples such as work wear, high viz garments, point of sale, signage and a host of promotional products, which gives you a unique marketing advantage.”

TheMagicTouch offers a complete image transfer solution with a comprehensive range of MagiCut Flock, Flex, Paper Glitter, Metallic, Reflective, which are compatible with most plotters and cutters. The company also offers, as official re-sellers, Artainium sublimation inks from Sawgrass Technologies.

Tel: 01582 671444

Web: www.themagictouch.co.uk







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