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Ayers Rock
Published:  10 March, 2006

Corporatewear has to be as up-to-date as possible, but also able to last the duration of the uniform range.

Designing garments for workwear is a continuously evolving process and has to take into account trends and fashions and seasons as well as the need for continuity. Ayers Rock designers are constantly looking at the Marketplace to ensure the workwear garments are offered in the best possible styles and fabrics as well as taking into account colours.

The colourful ever-popular CR1044/CR1043 men’s and ladies polo shirts are often seen in the Corporatewear market. Adding new garments that enhance these original styles ensures continuity to your customers. The CR1058 luxury sweatshirt was added to compliment the Ayers Rock fleeces as well as provide a different look.

Ayers Rock understood the need for this garment as not everyone likes to wear fleeces, or they find them heavy to work in. The unusual shoulder construction of the polo shirt is mirrored in the sweatshirt, which means the range has been expanded but kept key design features. This is important as uniforms that are currently in place can be added to.

It has been important to listen to customers and to follow trends hence the introduction of key pieces – CR1058 luxury sweatshirts, CR1068/CR1069 male and female long sleeve T-shirts (very fashionable at the moment), CR1061 endurance polo shirts and the CR1059 endurance T-shirt.

The endurance CR1059 T-shirt has been designed with an unusual mesh panel, which provides heat management. Yes, specific fabrics with hydrophilic yarns can be used for this purpose, but Ayers Rock has unique selling features in all the garments and this style is no exception hence the mesh panel. This T-shirt has been designed for more physically active workers.

Ayers Rock has also considered the colours. All of the colours used are emulated in the different styles or are in colours that complement each other. This year, Ayers Rock knew there was a need to introduce subtler colours and felt it was necessary to have more traditional colours such as navy, white and black in the range. The new exciting Ayers Rock styles in these colours mean that the distinguished style is not compromised in the simpler colours due to the fantastic design features.

T: 0800 220955

W: www.leisurewear.co.uk







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