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Once upon a time, garments for the promotion and decoration industry were just about T-shirts and Sweats - how times have changed.
The garment decoration industry now drives many of the trends in urban dressing, with major retail names taking capsule collections of decorated garments from young designers, and independent stores filled with decorated product.
Bella has added its street-to-chic style to the UK Leisurewear stable for 2006. The collection includes core basics (BA1001/BA1005) in 1x1 baby rib through to sheer jersey tanks in pastel shades for imprint and layering.
Sportswear has been a strong influence on urban style over the last ten years and UKL exclusive brand Phase One has introduced the Phase One Performance range. Using technical fabrics, it has created a range of professional standard garments that looks as at home on the streets and terraces as on the pitch itself. Garments like the PH68 Performance Training Sweatshirt perform like professionals on the field and look equally cool on the stands.
Beechfield’s new range of knitted ‘pull-ons’ maximise on the new found popularity of the hat. Their B441 Trailblazer comes in three colourways including classic black and red and a very feminine Pink and Fuchsia combination, great for keeping warm as you power shop your way up and down the high street.
The sweat has also evolved into a garment synonymous with urban cool as hoods, zips and open hems have been added over the years. Russell Collection’s 134F Cadet Collar Jacket and Fruit of The Loom’s 62-002-0 Lady Fit jacket bring street chic to their women’s ranges.
Finally, Result added the R81 to its 2006 collection - a strong well styled urban jacket for a modern woman. Using soft-touch fabrics, down like fillings and styled on the lines of the classic Puffa jacket, UKL has every confidence it will be a winner.
T: 0800 220 955
W: www.uk-leisurewear.com
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