Adeye Mobile Limited introduced its new mobile marketing platform BIIPBACK; Aurora World offered a new range of colourful Lolliez Animals; Clarion Golf Management & Marketing Ltd showcased its new range of quality lambswool garments and Newell Rubbermaid offered several new ranges and colours of pens.

On the technology front, ibizcard launched two new products including a printable MP3 player and a printable Flash Memory Card while The Licensing Agency launched its latest service - TheFirstClub.com, a dedicated entertainment site offering free music, PC games and mobile content downloads.

First time exhibitor DIXIX International, a new company from the Netherlands, targeted the UK promotions market with a new range of travel products including the world's smallest phone charger.

The seminar programme included lectures by Philip Circus, Director of Legal Affairs of the Institute of Sales Promotion (ISP) and Gordon Glenister, Director-General of the British Promotional Merchandise Association (bpma).

Simon Tilley, Managing Director of The Promotional Marketing Exhibition commented: "The exhibition generated a high level of quality attendees amongst the total 1469 visitors as well as a broad and impressive range of exhibitors from the UK and across Europe. Overall, many would agree that it has been an excellent show, for visitors and exhibitors alike, with many leads generated and orders taken on the stands."

Next year, PME takes place on April 21 and 22 at the same venue.

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