The book expands on core strengths including lifetime value, ethics, quality, choice, stock availability and the company's pledge.  Jerzees Schoolgear believes that all too often, these are terms and words widely used without an explanation of how they can work for you.

Copies of the new brand book can be downloaded at www.jerzeesschoolgear.co.uk. To order more, please contact your usual distributor or visit www.jerzeesschoolgear.co.uk and click on ‘Don't be a stranger'.

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