The company has been at the forefront of T-shirt development within our marketplace - and were instrumental in the introduction of T-shirts designed for men, women and children.

Skinnifit's attitude to T-shirts is easy; make shapes that people love and make them with a modern edge. The range is full of simple and aspirational clothes that people will be proud to wear.

Skinnifit's women's t's includes the best-selling Modern Essential range, now available in 26 colours in the short sleeve (new colour for 09 being jade), and now 5 in the long sleeve (new colours being fuchsia, chocolate and bright red).

The Modern Essential range is defined by the fabric: a perfect blend of 96% cotton and 4% Elastane giving supreme fit and comfort to this modern fitting range.

New for '09 from Skinnifit is the Touch range for women: a selection of 100% viscose t's that feel like silk with the comfort of cotton. Both the long sleeved and short-sleeved T's are made extra, extra long in the (body) length - a trend that we're seeing on the high street, that looks great and also provides welcome coverage when wearing hipster jeans!

Another new-for-09 is the Pure Classics range of 100% cotton t shirtwear for women. Using an all-cotton baby rib fabric, these are classic shapes with an '09 fit, which means longer in the body, and with a sharp, short sleeve. Baby rib is a fabric that provides fantastic fit and wear benefits whilst remaining decorator friendly, and is proving to be the new cotton fabric on the high street.

It's vital to realise the significance of the allegedly "humble" T-shirt - and recognise that it's actually one of the most important garments in the marketplace as well as being a staple product for most wardrobes. We all have T-shirts: whether gained as purchases or through promotions or work. If you look around the high street (albeit when warmer) you will see how popular they are and it's easy to understand why; comfortable and universal in terms of age appeal. However, just look at the shapes people are choosing to wear; you'll find they tend to be slimmer and as a result look so much more modern. It's this kind of T that is the perfect basis for a company logo or statement. If it's a good shape, then it's going to be worn more: all very simple really.

For a slightly different take on the T, try the Girlie T (style ref SK034) which is a 100% cotton woman's fit T with gentle puff sleeves; perfect for something unique and interesting.

To order your copy of the 2009 brochure, visit the website www.skinnifit.com or telephone 01577 861555

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