Pete Kenehan, previously representing Digital Imaging on the International Board, is appointed Regional Director, Europe. Kenehan has wide ranging experience in technical, marketing and sales roles and has lead Sericol’s growth and commercial success in their Digital business for the last five years.

Rob Fassam is appointed International Technology Director. He has extensive knowledge of ink technology research and manufacturing will lead Fujifilm Sericol’s global technology team based in their six manufacturing facilities around the world.

Additionally, Jerry Avis, Fujifilm Sericol’s Strategy and Business Development Director, will assume responsibility for OEM development in the commercialisation of digital inks including Uvijet UV curing inks and Color+ solvent-based inks.

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