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UKL
Formal businesswear ranges
Published:  15 January, 2009

Confidence and style are central to the Russell Collection design philosophy. Russell's superbly tailored shirts for men and women add an edge to every organisation, says UKL. New for 2009, is the Non-Iron range, bringing a new sense of luxury to the workplace, with a revolutionary fabric and a choice of fit for men.

Colour is the inspiration for Premier Businesswear, as it believes colour subconsciously influences our perception of the quality of a product or a service. "Even in today's society lasting impressions are made within the first 90 seconds of meeting someone," says Premier.

"Subconsciously 60% of a person's acceptance or rejection of them is based on the colours that they wear. This means that in every work place colour, not just uniform style, is even more important than ever before." Based on this fact Premier has a range of colours and styles in the Poplin shirts and blouses collection taking the range to seven styles and 20 colours.

According to Premier, colour can be used by businesses to make customers return again by accentuating their best qualities. Light blue communicates a positive image perfect for customer facing staff. Black, in comparison, implies strength, power and luxury, while white conveys the impression of things being fresh and new. Red suggests power and confidence; just what might give your sales teams the increased capacity to sell. "So when choosing combinations of shirts and ties, scarves and blouses think about the lasting impression you want your customers to have about your business," says the company. 

A tie or scarf can be a great addition to a shirt or blouse and can be a simple way to convey corporate colours or brands. Premier's extensive range includes complimentary ties and scarves in patterned or plain versions and a clip tie is available in 28 colours - perfect when safety is an issue.  

The 2009 Kustom Kit corporate collection features modern tailoring teamed with soft, innovative fabrics in a range of colours and an unbeatable selection of matching options for men and women - all ensuring that your whole team is completely coordinated.

Kustom Kit's ever-popular Oxford Shirts are available in a huge choice of colours in both long and short sleeve options for men and women.

Kustom Kit debuted a new line of corporate tops in 2006 and the range has continued to grow with two new styles for 2009. Smarter than a fitted T-shirt but more contemporary than a regular blouse, these tops have proved extremely popular. Each is fashioned from a blend of cotton and elastane for greater comfort and performance.

For more details, call UKL's customer service team on 0800 220995







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