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Eco-Option is the new sub-brand from Beechfield Brands, which offers a coordinated collection of printable promotional bags and headwear with guaranteed ethical and environmental credentials.
There are 11 Eco-Option bags to choose from - six from Quadra, three from BagBase and two from Westford Mill. Each product falls into one of three distinct Eco-Option categories: Eco-Option Organic; Eco-Option Recycled; or Eco-Option Natural.
Eco Option Organic
The Eco-Option Organic styles are made from 100% organic cotton certified by Control Union to the Organic Exchange OE 100 Standard. Quadra and Westford Mill each have two styles.
The Quadra QD717 Organic Canvas Gymsac and QD723 Organic Canvas Tote are made in a heavy 100% organic cotton canvas, while Westford Mill's W180 Organic Cotton Shopper and W187 Organic Cotton Sling Tote use a lighter weight woven organic cotton fabric. Westford Mill has a long-established range of reusable bags in natural cotton fabrics that provide an environmentally friendly alternative to disposable plastic carriers. For that reason, Beechfield Brands has decided to use the Eco-Options sub-branding to highlight the latest additions to the collection.
"There is a growing demand for these types of bags, following publicity about the phasing out of disposable plastic bags. They are easy to decorate and provide a large area for branding, making them perfect for the promotional market," comments Quadra's Iain Lamb. "Our bags use substantial materials and represent exceptional value for money."
Eco Option Recycled
The Eco-Option Recycled range comprises of four new styles - two from Quadra and two from BagBase. They are made from a laminated polyester fabric produced from recycled PET (the plastic used to make fizzy drinks bottles).
The Quadra QD511 Eco-Option Compact and QD514 Eco-Option Messenger are based on existing bag styles that are already proven sellers in conventional fabrics. According to Iain Lamb, they are mainly targeted at young, appearance-conscious ‘eco warriors', as well as environmentally responsible, image-aware, hi-tech firms - for example, in the computer software industry. The BagBase BG512 Eco-Option Backpack and BG517 Eco-Option Tote are simplified interpretations of modern classics, in keeping with the eco theme.
Eco-Options Natural
Eco-Options Natural comprises of three reusable bag styles in conventional cotton canvas fabrics - two from Quadra and one from BagBase.
The Quadra QD23 Canvas Classic Shopper and QD27 Canvas Duffel are made in heavy (475 gsm) fabric that gives these products a higher perceived value compared with some lighter weight reusable bag alternatives.
The new BagBase BG671 Fairtrade Canvas Tote is an 18-litre capacity shopping bag that's made from unbleached 100% Fairtrade certified cotton, in a factory working under the auspices of the Fairtrade system.
"The BG671 will carry a Fairtrade label and swing tag so that consumers will know the product is fully Fairtrade endorsed," says BagBase's Catherine Hardy. "The bag will have special appeal for church groups and charities, as well as student bodies and NGOs that are campaigning on social justice issues," she points out.
Roger McHugh, Beechfield Brands' managing director, sums up the new Eco-Option offering: "There is an ever wider choice of eco garments on the market, and we wanted to give our customers the same breadth of options when they're buying printable bags. The emphasis is on good quality, well designed, reusable products with ethical and environmental credentials. Organic, Recycled, and Fairtrade products, plus proven designs in natural cotton fabrics - we have every option covered. Furthermore, they will be available for fast delivery, from a single source, through the best distributors in the industry."
Readers requiring further information on Beechfield Brands' new Eco-Option bags should contact their usual BagBase, Quadra or Westford Mill distributor, or visit the individual brands' websites: www.bagbase.com; www.quadrabags.com; www.westfordmill.com.
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