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RSK Tech has Global Designs in store
From its offices in the heart of Dundee, RSK Tech has ambitious expansion plans to rapidly become the number one online solutions provider to the global garment decoration industry
Published:  25 July, 2008

RSK Tech was founded in 2003 by Anders Rask and is a multinational company in the true sense of the word, with much of the management and software development teams coming from places as far afield as China and India, as well as closer to home, namely Malta, Greece, France and Denmark - with the odd Scot or two thrown in for good measure! 

RSK Tech designs and develops online store and software solutions for the garment decoration industry designed to enhance the user experience and creative scope of do-it-yourself online garment design, whilst streamlining workflow management and increasing employee productivity.

Initially launched one year ago, RSK Tech's flagship online garment designer RSK NetShirt proved to be an instant success. The highly flexible and customisable e-Commerce solution allows online store owners to sell 24/7, increase turnover and reduce costs through the elimination of costly and potentially time-consuming mistakes. And it allows their customers to design their own unique garments by picking and choosing from an almost infinite combination of products, colours, text fonts, logos and personalised artwork or photos. Due to its high degree of customisability, RSK NetShirt, unlike other products on the market, can be fully skinned to match the corporate colours and branding of the online store company in question, and seamlessly integrated on to the clients website, whilst still being maintained, fully monitored and hosted on RSK Tech's servers. Essentially, each and every instance of the RSK NetShirt garment designer is a uniquely individualised consumer application.

RSK NetShirt - new versions

Up until the present moment in time, RSK Tech's Online Garment Designer has only been available in two versions - RSK NetShirt Business and RSK NetShirt Business Plus. But all of that is about to change. Towards the end of the third quarter 2008, RSK Tech will be releasing two major new versions of NetShirt to complement the Business and Busines Plus editions currently offered - RSK NetShirt Small Business Edition and RSK NetShirt Enterprise Edition.

RSK NetShirt Small Business will be a relatively basic entry-level product with basic functionality and customisation capabilities. However, its key benefit will be to allow small businesses to enter the online garment design market quickly and easily, with only limited financial outlay, planning and implementation required.  RSK Netshirt Enterprise, on the other hand, has been developed to cater for the other end of the spectrum, and will offer customers an extremely powerful online business application designed to manage all aspects of an online trading platform with substantial turnover. The Enterprise Edition will incorporate a vast range of e-Business capabilities including content management, search functions; user registration, history and mailing list management; sales/price off promotions; statistics, including page visits, click trails, Google analytics and visitor conversion reports; multiple storefronts and affiliate stores controlled by a single administration module, etc.

One of the things that really sets us apart from the competition is the fact that our MD and founder, Anders Rask, grew up immersed in the world of screen printing and garment decoration, says the company. Anders started helping out in his family's print shop at the age of six, and by the time he was just 12 years old he could run a flat-bed screen printer without help or supervision. We therefore know the industry very much from the inside out. Having experienced first hand the difficulties faced by small print shops in managing their business effectively with limited human resources, and having found ways to resolve these issues, Anders is now a man on a mission to help these same companies thrive and be successful by designing and developing software solutions that can help them run their businesses more efficiently, thereby driving down costs and increasing turnover and profitability. Software technology can revolutionise the way a company does business in high cost labour markets such as Western Europe and the United States, and we constantly strive to bring these benefits to a wider audience.

Obviously, there has been a significant trend in recent years towards small batches, which means large numbers of orders, very small print runs, lots of changeovers and a plethora of different designs and content. This can be a huge challenge to the print shop, but one that RSK Tech is fortunately able to overcome through automated workflow and content management software solutions. Another clear trend that we have seen emerging is the increasing attention the small and medium size business sector has to pay to monthly cash flow and return on investment. RSK Tech understands this and we have consequently tailored our products and services to offer a solution that matches every possible budget. At the same time, we also know that customers are willing and keen to expand when they start to see a return on their investment and we have been careful to structure our business in such a way that online store owners can upgrade quickly and easily in order to tap into a lucrative market when they spot an opportunity

Tel  0800 043 8518

Email:  sales@rsktech.com

http://www.rsktech.com/







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