Natural looking cardboard is replacing card, and ribbon or string becoming the equivalent to plastic ties as fashion labels go all out to be eco-trendy.

Nilorn head of creative design Simon Harrup said: "Many top retailers want to give their product and effectively their brand a bit of eco-cred."

An increasing number of garment labels, tags and zippers now have an eco feel, he said. 

"Look out for rope-ties and ribbons that attach tags to the clothing labels, as well as lots of natural colours; creams, browns and beiges that all add to that eco-trendy vibe," he added.

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