Customer feedback plays a large part in the development and evolution of its ranges, says BBL, and styles are adapted to suit customer needs wherever possible.

With this in mind, the 2008 menswear collection comprises:

• vintage wash garments: the BB326A enzyme vintage wash tee in single jersey, the BB564 vintage wash pullover, and the BB565 vintage wash zip hoody. The funky hoodies are made from loopback cotton
• organic garments: the BB570 100% Soil Association certified organic tee, and the BB576 certified Fairtrade organic tee in single jersey, to adopt an eco-friendly attitude and one of only a few t-shirts to be certified Fairtrade Organic cotton, says BBL
• bigger stripes on tees: the BB508 in single jersey
• trendy jackets: the BB080 pipping collered track and the BB081 panel track, in interlock, two-coloured fabric to be at the peak of fashion
• new cuts: the BB212A sweatshirt in cotton sweat and the BB575 long sleeve coverstitch
• classic tees: the BB085 coverstitch in single jersey, available in all colours shows that fashion means not only the style or the colour but also the fabric and the way the product is sewn, says BBL. "This is our signature t-shirt and performs well all year, and we are consistently upgrading it in keeping with current fashion trends," it says.

Style, comfort and fit are the three main priorities for B&B Leisurewear, whose garments are  certified by Wrap and Oeko-Tex. It also offers a bespoke service.

Web: http://www.bbleisurewear.com/