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Just Hoods by AWDis is one of the latest offerings on the urban lifestyle clothing scene. Available from three major distributors the brand reflects the continuing popularity of hoodies, despite their associated negative publicity, with the largest colour collection available, including all of the requirements of urban grunge and cool, in a single style in the UK.
"In a market defined by its ‘mash culture', anything goes," says a spokesman. "Brands come and go, hot one minute, gone the next but hoodies as a product continue to grow, mixing and blending with other elements of urban clothing, reflecting trends. Through the printwear trade they are able to constantly re-invent themselves with new funky prints."
Just Hoods provides the raw material to fulfil the demand in this area, a one stop shop in which urban lifestyle clothing is only one of the possibilities. The colour spread also means that the sporty and ladies are well catered for.
Launched in January 08, the response to what is a solid 280gsm unisex 80-20 polycotton design in a 30-colour collection has been "simply phenomenal" says the company.
Just Hoods are available from: Pencarrie, Prestige Leisure, Ralawise, Ralawise Ireland
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