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52 brands, 1500+ products and 340+ pages make up the 2008 Ralawise Directory. Creatively designed to maximise all sales opportunities, it features comprehensive indexing, colour coded sections and an A-Z product locator. New to the Directory for 08 are the AWDIS, Bella, Kariban Sport and Regatta brands as well as new ‘Hoodie’ and ‘Hospitality’ sections. There are also features on Fairtrade and Organic items. For 2008, 8 variants of cover have been produced for blank brochures, each of which are suitable for overprinting.
Number of Pages: 340
Number of lines: 1500+
Number of brands: 52
Number of new products (and details of these): 380+
Is there a blank version that can be overprinted: Yes
Number of different cover versions, if any: 8
Is there a theme to the photography: A mix of contemporary and classical images, displaying product quality beautifully
Brochure size: 291 x 206mm
What sections are there: Over 15 sections covering all key areas
Any new sections: Hoodie and Hospitality
Layout – is it in brand order or product order: Brand order to give true brand identity
Navigation tools: Index, colour coded sections, optional thumb tabs and A-Z
Product Locator
Contact: www.ralawise.com
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