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The Jerzees Colours brochure has been split into two parts – separating essential wear (known as “I Need”) from the must-have stories (known as “I Want”)
Number of Pages: 72
Number of lines: 76 products
Number of new products (and details of these): 12
Is there a blank version that can be overprinted: Yes, if requested
Number of different cover versions, if any: One version only
Is there a theme to the photography: The I Want section is centred on motion and colour, with black backgrounds used to bring these elements to the fore. I Need is, in contrast, centred around still, clean, white backgrounds
Brochure size: We think smaller can be better. So, as last year, our brochures are in a reduced height A4 format – 210 x 270
What sections are there: “I Want” is split into four separate story sections – Original, Vintage, Favourites and Soft Shell. “I Need” is then a separate half to the brochure, containing all our essentialwear
Any new sections: Original is a new product story / section
Layout – is it in brand order or product order: Product
Navigation tools: Product Information Chart for each half of the brochure incl colours, sizes, fabrics etc
Contact: www.jerzeescolours.co.uk
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