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Fruit of the Loom has developed the new Lady-Fit 65/35 Polo for customers requiring an easy care corporate or workwear polo for female staff.
The new Lady-Fit style is the latest addition to Fruit of the Loom’s extensive corporatewear offering, and to the 65/35 Polo range, and means that workwear buyers can now source hardwearing, colour coordinated polos across an entire workforce.
Like the men’s 65/35 Polos, the Lady-Fit 65/35 Polo uses tough, yet comfortable 65% polyester/35% cotton pique fabric, which can be washed at 60°C. The fabric’s performance is geared to the requirements of target end-users, such as health care assistants, nursery staff and waitresses. The high wash temperature is perfect for removing bacteria, food stains and general dirt and grime, and repeated high temperature laundering will not compromise the polo’s smart looks, says Fruit of the Loom.
Compared with the established Lady-Fit Polos, the Lady-Fit 65/35 Polo has a longer body and a looser fit, making it more suited to the needs of the workers that will be wearing the shirt.
It is also available only in colours that coordinate with the men’s 65/35 Polo,” says Alison Woodvine, European Brand Manager. “The matching colours will make it easier for customers to implement a consistent corporate image across all members of staff.”
The requirement for a consistent corporate image also explains the polo’s extended size range – XS-XXL, which is equivalent to women’s dress sizes, 8-18. Like every Fruit of the Loom corporate and workwear style, the Lady-Fit Polo has undergone rigorous pre-launch testing at the company’s fully equipped in-house Quality Control laboratories. Now in production, every item will be subjected to the company’s exhaustive Quality Control procedures to ensure that it meets the prescribed high quality standards.
Web: www.fruitoftheloom.eu
Tel: +44 (0)1952 682900
E-mail: cust_enquiry@ftlte.fruit.com
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