Industry Advice

The ongoing debate

This month industry veteran William Shorter tries to answer whether printers should be screen printing or printing direct to garment. Should I be screen printing or printing direct to garment?This seems to be the question that many people are asking themselves and both large and small businesses are diversifying to …

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Important changes to your business page on Facebook

In January Facebook announced it was making changes to its newsfeed algorithm to favour posts from friends and family over those from businesses. Marketing expert Paul Clapham reveals what this means for your business page. Normally speaking, the media could put the phrase ‘changing a news feed algorithm’ in the …

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The battle between screen printing and DTG printing continues

This month Resolute DTG’s managing director, Colin Marsh, explains the differences between DTG, screen and how the magic numbers where they meet have changed. As the print run length of garments produced using the DTG process increases, the print runs produced with screen printing are rapidly reducing. Why is this? …

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Badge on their pocket, money in yours

Embroidering school badges is remarkably similar to creating commercially designed freestanding badge emblems and are no different from small run patches. Follow these simple tips provided by digitising expert Erich Campbell to create high quality badges every time. Crest designs are layered with tightly packed detail covering the full design. …

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Get in the know with 3D embroidery

3D embroidery is not actually that new. John-Paul Burton, director, Your Embroidery Services Ltd reports on this market-opening technique. 3D embroidery has been around, with varying success, for more than a couple of decades. Strangely, although machinery and software etc. have advanced at a fair rate, the technique for this …

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DTG or screen printing? The times they are a changing

Until recently, screen printing would be the choice of most printers for orders over 100 garments. Although the effort involved in creating screens, mixing inks etc. is quite high, the cost per print still made it more advantageous to screen print. Now, digital printing is becoming another option, even for …

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Supercharge your embroidery production and make more profit

Your embroidery production can be affected in so many ways, avoiding some or all of these can make a massive difference to your output and profit. Peter Wright, managing director at Amaya Sales UK, has put together some tips that should help you achieve both of these and improve on …

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Examples of what does not work well in embroidery

Every day at DigitisingMart, the team is presented with orders that typically will not embroider well. Part of DigitisingMart’s role is to train its customers as to what will and what will not work. These fall in to five major categories. Too much lettering in too small a place DigitisingMart …

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What’s in store online?

What’s in store for online garment and promotional item decorators in 2018? Colin Marsh, managing director of Resolute DTG, offers hints and tips on running a successful e-commerce website. Since Pierre Omidyar created the eBay auction platform in the late 90s, the online retail shopfront presence has exploded. I think …

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Why sell online?

It seems common sense that in 2018 you should have an online presence, but I bet there are still some of you out there that do not have an e-commerce website. But why should you sell online? Here we look at the importance of e-commerce in your sales strategy. In …

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